How to Start Blogging | Make Money Blogging for Beginners
How to Start Blogging | Make Money Blogging for Beginners
Blogging |
Do you wonder how you'll make money by blogging? Many bloggers actually made money with their
blogs. Most of them were "normal" people, who often also started
making money by accident with their blog.
I then also started a blog ( reading tip: create your own
free blog in 10 minutes ) and I also earned some money. But I soon noticed that
it wasn't that easy in Flanders to get an income from a blog.
Today I view a blog completely differently. A blog is not
"just a blog", a blog is really a "business", and that is
how you should approach it.
I did not write this article from the point of view of
"purely bloggers", but also for the self-employed and companies who
regularly publish blog articles on their blog
How Do Bloggers Earn Money?
There are alternatives and many ways to earn money with a blog. In
this article, I will show you 14 ways to make money with a blog. It is up to you
to find out which way is best for you and what works for you.
I hope that after reading this article you will realize that
you can also use a blog perfectly to promote your company, products or
services. In this way, a blog does not provide a "direct" income,
such as through advertisements, but an indirect income. Your blog will then generate
new visitors who will eventually become customers.
How much money can you earn from blogging?
How much money you can earn with a blog depends on many
factors. If your blog is a reference in your profession, you can certainly
earn a nice amount thanks to your blog.
If your blog is more personal and there are advertisements
here and there, then you will be happy with a few $ per month.
A common mistake is that someone starts blogging about a
little bit of everything. The chance that you will earn money on the basis of
such a blog is really very small. If, on the other hand, you delineate your
topic and become the reference about that topic, then the chances are much more
real than you will eventually earn money through your blog (but then the road
is long!).
I myself have a number of customers who have grown their
business through a blog. They do not see themselves as bloggers, but thanks to
their blog they do attract enough new customers. In my opinion, that is the
most feasible way to generate a good income through a blog in Flanders. Unless
of course, you start blogging in English, the cards are different.
How can you make money blogging?
In this article, I discuss the following 14 ways to make
money with blogging:
- Google AdSense
- Affiliate Marketing
- Develop an Online Course
- Create a Paying Newsletter
- Publish a Newsletter (free or not)
- Organize Free Webinars
- Publish Sponsored Articles
- Write Articles for other Websites
- Promote the Products / Services that you Sell
- Organize a Workshop
- Coach Your Followers
- This way you can Earn Money with Instagram
- This way You can Earn Money with Vlogging
- Join an Influencer Program
1) Google AdSense
Advertisements are the simplest way to make money with
blogging, but the chance that you will get rich from this is almost nil.
Google AdSense is easy to implement on your blog, making it a popular option.
Unless you have a lot of visitors, I don't recommend this.
Finally, advertisements often have a negative influence on the user experience.
If you then only earn a few $ per month in advertisements, this is really not
worth it.
However, if you have a blog that attracts thousands of
visitors every month, it will be a different story. In that case, it can be
interesting to get started with Google AdSense. Again, it won't make you rich,
but it can provide an additional source of income.
2) Affiliate Marketing
Affiliate marketing promotes a product or service on your
blog. When your visitor goes via your blog to the website that sells the
service or product and actually makes a purchase, you get a commission.
The amount of commission in affiliate marketing depends on
various factors. This may be a small percentage, but a commission of $ 100 (or
even more) is certainly no exception!
How do you tackle this in concrete terms? The best way is to
write/create valuable content. For example tutorials or reviews Or maybe you are (a starting) influencer and
you have a good number of followers on Instagram...
Do you have a blog and do you want to get an idea of the possibilities? Then take a look at Trade
Tracker. Trade Tracker is one of the better Affiliate marketing providers. I
myself am also a member of it. You can register for free and you will find that
they have interesting affiliate programs in every category. Whether you have a
travel blog or a fashion blog (or something else), you will probably find an
affiliate program that suits you.
3) Develop an Online Course
Successful bloggers often also develop an online course.
That can be about the topic they blog about, but sometimes also blogging or
online marketing, about how they have dealt with things and have become
successful.
Such an online course can take various forms. This way you
can also give access to a protected part of your website, where deeper or more
elaborate content is offered. These days, this is often combined with video.
Thanks to a video you can approach a 1-on-1 experience.
Online courses are also regularly supplemented with coaching
via, for example, a Skype call. I personally find that very interesting. This
way you combine a theoretical course with customized advice and feedback during
the Skype call. This gives real added value.
The advantage of such an online course is that it is easily
scalable; you make that 1x and then you can resell it unlimited times. But
make no mistake, creating an online course, especially when working with video,
requires a lot of work. If you use WordPress, you can relatively easily expand
your blog with such an e-learning platform. There are different plugins for
that.
4) Create a Paying Newsletter
There are also successful bloggers who have a paying
newsletter. They then send a newsletter with exclusive tutorials or tips at
specific times. This is often the case with bloggers who give tips about
shares. This includes some very successful bloggers where readers are willing
to pay for interesting information sent via newsletters.
5) Publish an E-Book (free or not)
E-books are also a very popular source of income for
bloggers, both paying and non-paying.
Paying E-Books
The most obvious form of e-books is paying e-books. For
bloggers, this is also a relatively easy way to make money (provided you have a
steady audience).
Often we start from the most popular posts that have already
been written on the blog. These are then changed or supplemented with (a lot
of) extra information and tips...
Free E-Books
Perhaps you are now wondering how you can make money from a
free e-book? Well, that is certainly possible, even if it is in an indirect
way.
For many bloggers, collecting email addresses is very
important. When they then publish a new blog post, they also immediately send
out a newsletter to people who are already interested in the type of content
they publish.
If you as a blogger earn money through advertisements or
affiliate marketing, email marketing is a tool that should not be
underestimated. But even if you want to sell products or services (in the long
term), such an email list is very important.
There is, however, a small "but". Namely, your
visitors will not just leave their email address so that you can chase them
with emails (even if they find your content interesting). That's why it's a
good idea to give something in its place. A free e-book is a great idea!
Collect your 10 most popular blog posts, turn them into an e-book, and you have
a free "gift" to give away when someone signs up for your newsletter.
6) Organize Free Webinars
Free webinars are also an indirect form of income. With a
free webinar, you first of all provide interesting information and create a trust
for your visitors: your visitor will get to know you and will be more inclined
to become a customer of you. This is particularly interesting if you also offer
services or products in addition to your blog.
Even though webinars are easy to set up these days, you also
have to take into account some technical aspects :
- Good Quality of Camera
- Good Quality of Microphone
Often you start with the webcam and microphone that are
standard on your computer. Even though the quality is ok for a normal Skype
call, they are often too short for professional use.
That is why it is interesting to invest in a better webcam
(if necessary) and especially a better microphone.
Free webinars are often used by software developers. It is
an ideal way to remotely give an information session to potential customers
worldwide.
But you don't necessarily have to be a big company to
organize a free webinar. As a "small self-employed person," you can
also perfectly organize a free webinar. The goal is the same; present your
products and services and "create" trust for your potential customers
.
7) Publish Sponsored Articles
As your blog becomes more popular, you will also receive
requests for sponsored articles. If you have a small blog, you will receive
questions from companies that would like a link to their website, often in
addition to an article that you have written.
If your blog is gaining certain popularity, companies will
also be willing to pay for a link to their website. The correct amount depends
on many factors, but the more specific the topic you blog about and the more
readers you have, the higher the amounts become.
It is important here that you "connect" your
visitors to your blog; that is possible via social media or a free newsletter.
As soon as you publish a new blog article, you can also let us know via your
social media channels and via your newsletter.
8) Write Articles for Other Websites
Here too I will make a distinction between writing free
articles (= guest blogging) and paid assignments.
Write free articles = guest blogging
With guest blogging, you are going to write an article for
another blog, usually an authority within a certain topic. It is not intended
that you earn money directly with it. The goal is rather to attract a new
audience, readers who click through to your blog by reading your article. As a
blogger (or as a company) that is important because you depend on the number
of readers you have each month.
Paid assignments
It is possible that your writing style and expertise catch
the eye of other companies. Or perhaps you have built a certain name or
authority around a certain subject, which causes companies to pay you to write
for them. There are no fixed amounts for this, it all depends on your
expertise and your familiarity. The amounts for this may be relatively low at
the beginning, but as you build up expertise and experience, you may demand
higher amounts.
9) Promote the Products / Services that you Sell
If your blog is part of your company website, you can also
use your blog to promote your products and services. Do not think of ordinary
advertising, but of informative or inspiring blog articles.
Inspire your visitors. Some companies use their blog to
inspire potential customers.
Another commonly used technique is that you publish blog
articles and give away a little bit of valuable information. If your readers
want customized advice, they must contact you. For example, a bookkeeper who
publishes an article with general tax tips for entrepreneurs, where you can
contact us for tailor-made advice.
10) Organize a Workshop
Another option to make money with blogging is to organize
workshops.
Suppose you have a popular blog about photography, then it
can be interesting to offer workshops to your readers. Your readers are
already following you because they find your blog articles interesting. Be sure
that some are also willing to pay money for an interesting workshop. An
advantage is that they already know you, you already have a (trust)
relationship with them, so you no longer have to convince them of your
knowledge and skills.
Preparing a workshop takes some time, but the advantage is
that you can give the same workshop a number of times. An additional advantage
is that different people can register for the same workshop.
11) Coach your Followers
This way of making money with blogging is similar to the
above, but with the difference that you are going to coach your followers
individually. Certainly, if you have a certain authority in your domain, your
readers will be open to it and sometimes even ask behind it. Coaching someone
individually does, of course, take some time, but the amounts that are
requested for this are usually a lot higher.
12) This is How You Can Earn Money with Instagram
Nowadays Instagram is
also a popular channel for making money. That is not really by blogging, but
by posting beautiful, inspiring photos. This is especially popular with fashion
and travel bloggers. Here too, the more followers you have, the larger the
amounts you can ask for sponsored posts.
But don't let money be your first motive here, because then
you will give up quickly. It takes a lot of time before you build up a good number
of real (!) Followers.
It is more important that you start with your passion.
Also stick to 1 topic, which is easier for followers to follow you for a
specific topic.
If you are a blogger, Instagram can be an interesting
channel to find new followers or to keep your followers informed of new blog
posts. Your most recent Instagram posts are easy to integrate on your website,
which also has several advantages.
If you want to know more about this, be sure to read this article explaining how you can make money with Instagram.
13) This is How You Can Earn Money with Vlogging
With vlogging, you don't write blogs but you create video
blogs and preferably post them on YouTube. Because YouTube shows
advertisements with videos, it is possible that you earn money by publishing
videos/vlogs. Here, the more your video is viewed, the more you can earn with
it. But don't make any illusions yet, with a few hundred views per month you
won't earn anything.
The most popular vloggers are currently very focused on
entertainment. As a company, it is very difficult to get enough views to earn
anything from it. Yet there are also possibilities here!
You can start your own YouTube channel and place tutorials
or "how-to" videos on it because that kind of videos is still very
popular on YouTube. Not that you will earn anything from advertising revenue,
but this way you can attract new visitors to your blog or website.
You can also place YouTube videos on your website very
easily. In some cases, this will lead to higher rankings in Google! Video is
also an ideal way to create more confidence with your visitors; this way they
really see or hear you busy.
14) Join an Influencer Program
If you have a lot of followers, via whatever channel, then
you are interesting for companies. It is much more interesting for companies to
have their products promoted by influencers, who are much closer to their
followers, then simply through traditional (impersonal) advertising.
This is relatively new, but the number of influencer
programs is evolving rapidly. More traditional marketing agencies are also
rolling out influencer programs, precisely because the ROI is very interesting
for companies.
Extra Tips to Make Money with Blogging
Make your blog personal.
Stick to 1 topic and make sure that you become the reference.
Stick to 1 topic and make sure that you become the reference.
It takes a while before you start seeing results from your blog, which is why many bloggers give up at an early stage. Count on a minimum of 6 months ...
Make sure you bet on different ways to make money in the beginning. As you become more popular, you will notice what works best for you.
Content is king, publish content that your target audience really wants to read
Do not be a copycat of another blog, it is important that you are unique and the reference in your domain
The blog initially not for the money! If that is your main goal, in the beginning, you will never last
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